By Michael Loffredo
Bengal News West Reporter
Bengal News West Reporter
Oh the holiday shopping season is
upon us.
Long lines at the most popular
stores.
Great deals that even Santa
couldn’t make up.
The most popular products fly off
the shelves and your wallet takes a hit.
What if there was a way to shop in
a quiet, elegant, unique store without all of the hustle and bustle? —Oh wait,
there is!
The boutique crawl is just one of
the events throughout the year that helps the many small businesses of the
Elmwood Village thrive.
The boutique crawl has “helped
promote the Elmwood Village as a premier stop for holiday shopping,” said Carly
Battin, executive organizer for the event. “The crawl gives customers a better shopping
experience and helps them get away from the big name stores. Through the event,
each and every participant is helping small business success in Buffalo.”
The third
annual Elmwood Boutique Crawl is set to take place on Nov. 29 and stretches
across the entire Elmwood Village. Four
stores in particular appreciate all of the support they receive from Elmwood
Village consumers as the holidays create a nice little buzz in the area.
Joe Maniaci, owner of Allentown Music, on shopping locally:
Joe Maniaci, owner of Allentown Music, on shopping locally:
“People are
finally getting a hang of shopping locally,” said Stephanie Robb, owner of Turnstyle Designs located
on Ashland Avenue in Buffalo. “Customers
that shop locally are keeping their dollar within the vicinities.”
Robb also
owns Wild Things Boutique, which is located on Lexington Avenue, not far from Turnstyle. In Wild Things,
Robb houses numerous amounts of jewelry designed by local artists.
Robb’s
philosophy of small business is pretty much every owner’s opinion throughout
the village. These boutiques may only see 20 customers a week, but there is a
reason why these customers choose these small boutiques instead of Macy’s or other
big box stores; they are guaranteed to have something that you’ll fall in love
with.
“Turnstyles
has things that others don’t have,” said customer Jackie Blanco. “I know no one
else will have it.”
That is the
exact point that Elmwood Village vendors are trying to draw. The service and
products in these small stores and boutiques are nearly impossible to come by
at a mall or a big name brand store.
Siobhan
Taylor, owner of Ms. Eye Candy
Boutique, located on West Utica Street, carries designs from artists
from the West Coast. She caters to customers between 20 and 50 years old and
believes that small businesses are a great place to shop.
Siobhan Taylor, owner of Ms. Eye Candy Boutique |
“Being a
resident of Allentown I have always committed to shopping in the Elmwood
Village,” said Taylor. “It is nice to get different things as well as help
other peoples businesses. We have a cool little area.”
Taylor puts
the nail in the coffin when defining small business.
“Yes, you don’t hear the name first like most do when it comes to a store in the mall, but once you visit and shop in boutiques, you get a different feel. You get to help a community and you get to own something unique in style,” said Taylor.
“Yes, you don’t hear the name first like most do when it comes to a store in the mall, but once you visit and shop in boutiques, you get a different feel. You get to help a community and you get to own something unique in style,” said Taylor.
Many stores in the village highlight the Queen City in posters, postcards, clothing of all
different kinds, and replicas.
Joe Cascio, owner of PosterArt USA located
on the corner of Elmwood Avenue and Bird Avenue, believes that small business
is great and defines the Elmwood Village.
“Small
business means a lot to this city,” said Cascio. “These businesses are very important
to this city’s growth.”
PosterArt
carries the famous Buffalo sports teams t-shirt designs, the “Fred-Ex” shirt,
for example, which is designed after Buffalo Bills running back Fred Jackson
and can only be found online. Cascio compiles all of what Buffalo has to offer
into one store.
Making your
way through the Elmwood Village, the storefronts are mostly clean with a
classic design. Not at Allentown Music. In this storefront, located on Elmwood
Avenue near Forest Avenue, old guitars screwed onto the facade are one of the many things that catch the average passerby’s eye.
Joe Maniaci, owner of Allentown Music |
“Elmwood’s
small business owners are all people just like myself. People are just trying
to make a living,” said Maniaci. “It is just that personal touch within the
village that you wont get anywhere else. Small businesses help give a unique
experience that you will never forget.
With small
business Saturday coming up following Thanksgiving, all of these featured shops
and boutiques, as well as many other shops in the Elmwood village, are
expecting higher numbers, more foot traffic, and a lot of sales.
“About 40 percent of our year is done during the holiday
shopping season,” said Robb.